Innovation is
the key to massive
change and culture penetration |
| Every once in a while
someone comes along who is a true original. Guy Kawasaki is such a
person. The original software evangelist for the famous Macintosh
development team, he has gone on to write a number of marketing books
that represent a line of original thinking in what can be a rather
pedantic field. |
 Order
the book |
| His latest book,
which was published last February, and once again, Kawasaki has written
something fresh and original. Christians on the cutting edge of
penetrating postmodern culture would do well to learn Kawasaki's rules:
"Create Like a God;" "Command Like a
King;" and "Work Like a Slave." |
| The challenges
of the new millennium for Christians is to be in the culture, and to
bring Jesus message into relevant focus for the generations who are
influenced by the waves of postmodern thinking. Kawasaki's
"evangelistic" approach to innovation and management will
provide a signpost for innovators in the church. |
| See Fast
Company's review: http://www.fastcompany.com/online/22/bookreport.html |
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