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Churchster 1.0? |
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June
2001 |
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May
2001
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April
2001
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March
2001
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By Randy Bohlender
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After surveying the church
landscape for the past ten years, and seeing that landscape become
littered with the carcasses of disastrous programs and fallen
heroes, I have reached a point of desperation. Given the irrelevance
that many of us have resigned ourselves to, it is in this spirit of
desperation that I ask each of you to rise up as one voice (and
forward this via email if you really love Jesus) for one cause: I
call for the church to draft Shawn Fanning into the ministry. While
Jesus is the hope of the world, Mr. Fanning just may be the hope of
the Millennial church.
If you found this article
online, it’s likely you already have an idea of who Shawn Fanning
is. Only 21 years old, his name has become a household word, at
least in the wired world. The artist formerly known as The Artist
Formerly known as Prince, knows him. Prince adopted the “if I can’t
beat him, join him” philosophy and has made previously unreleased
singles of his music available for free on Fanning’s online
brainchild, Napster. Metallica knows him…they’ve fought him tooth
and nail in court over Napster’s distribution of their music. This
alone is probably a good reason to bring Shawn into the fold -
anyone who grew up in the church learned from their youth pastor
that anyone fighting Metallica was God’s servant.
Napster was born after a few
brief weeks of gestation in 1999 when Fanning, then 19, dropped out
of college to eat pizza and write computer code. After a sixty hour
marathon, he devised a simple program and interface that allowed
computer users to search one another’s hard drives for music, and
then download that music via Napster’s servers. Since Napster’s
launch, millions of people have freely swapped music files, while
the Napster interface declares, “Thanks for Sharing!”
Whether Mr. Fanning has a
predisposition to help evangelistic efforts or not, I say we draft
him into the salvation army (small s, small a), and commission him
to write the code necessary for a beta version of Churchster 1.0.
Just as Napster allows
people to share music (some would say steal; more on that in a
minute), Churchster would facilitate the sharing of the Christian
faith among people worldwide. With the viral effect that built
Napster’s user base to 20 million, Churchster could bring thousands
to Christ that have, until now, logged off when the topic of God
popped up on the screen. Churchster could have a bigger impact than
Focus on the Family, WWJD and the Gutenberg Press all rolled into
one. Don’t ask how…being the wild haired dreamer, I’m not big on
details. I’m not even sure if wide scale peer-to-peer faith sharing
is possible, but if it is, it will feature a few essential
characteristics.
Like Napster, it will
involve some vulnerability.
When I discovered Napster, I
had never heard of Shawn Fanning. Being technologically ignorant, I
had never really even considered how it worked. All I knew was that
a friend of mine told me that there was some cool music there, so I
clicked…and in minutes, I’d found an incredible source. My eclectic
taste had discovered the audio equivalent of the Old Country Buffet.
Who knew Frank Sinatra did a duet with Bono? Wow! Dylan and the Dead
playing “Knocking on Heaven’s Door”. Napster was an off-beat
audiophile’s dream.
With all that’s been written
about it in recent months, I’ve given much thought to whose music it
is…but at the time, I was just pumped to find it. I clicked…and I
clicked some more. Before long, I had quite a collection. I never
really considered where the music came from. Like everything else on
the internet, it was just ‘out there’.
Then one day, it happened:
Someone found my copy of The Scooby Doo Techno Remix and they were
downloading it off of my hard drive! AH! Stop! Yank the cord!
Perform the 3 digit Ctrl-Alt-Delete Salute! Get that invader out of
my space! I sat there in a cold sweat. It didn’t seem right --- I
felt as if I’d been stalked…I felt violated…who were they to go
through my files? It’s one thing to ride a bus with strangers, or
even sit at a lunch counter with them, but I wasn’t quite ready for
granting them unfettered access to my computer files. It was then
that I learned that for the Napster community to operate correctly,
I had to give up a little privacy. It is the nature of peer-to-peer
sharing.
For Fanning to make
Churchster work, we’re going to have to open up our files. Most of
what goes on in the church world does so behind the social
equivalent of a computer firewall. We package a nice product and are
willing to market it to people, but there’s no way that we’re going
to make ourselves vulnerable to them. For us to really allow them to
see what’s written on our hard drive is out of the question. There
are flaws on there that we could never let the world see…because
they’d begin to think we’re just like them.
When was the last time you
were transparent with a nonbeliever? Forget all the snot faced
crying with the guys in the van on the way home from Promise
Keepers…big deal. You go to church with those guys; they already
know your junk. What about the guy across the street, whose only
exposure to Christianity has been the plastic dashboard statue
version --- are you willing to be honest with him? Are you willing
to share your before Christ/after Christ experience with him, or are
do you have to save that for the safety of your accountability
group?
Transparency before others
is a vital necessity if we expect people to consider a commitment to
the Christian faith. Too often, all they know are picture perfect
Christians who have never acknowledged a setback. Let others sort
through your collection…your experience file…they just may find God
in there.
Like Napster, Churchster
will change the way we view ownership.
Starving artists aside, it’s
easily arguable that Napster’s been good for music. With profits
falling, it may be causing a panic in the music industry, but the
music seems to be doing fine. Kids are listening. People are tapping
their toes. Occasionally, someone slides back from the CPU to dance
the two-step. If one person listening to music is good, and two
people listening to music is better, then the end result of Napster
is great. It seems to me that, given the role of music in our
society, Napster may just be the music’s best friend. If music were
a personality rather than a tonal pattern, Music would be glad more
people were listening, and Music wouldn’t care where they got it.
Music would love Napster.
For decades, the
distribution of music has been controlled by record labels. They
dictated who heard what when, and which radio stations got which
records. If you had a CD in your collection, it was because the
label decided to sell it to you. There were undoubtedly recordings
that you would have enjoyed as much or more than the ones you owned,
but you never had access to them because some non-musician music
executive made the decision for you. “Good music” was determined as
music that most people would pay for…even though many critically
acclaimed writers and musicians sold little very product. This
explains why Lyle Lovett, the Texan Poet Laureate, plays small clubs
while Britney Spears plays stadiums. It isn’t a question of good
music or good writing; it’s a question of what people will spend,
and that’s what infuriates the industry. They aren’t up in arms over
Napster’s effect on music--- they are furious over their lack of
control of the music…which leads us to wonder just whose side
they're on. Surely not the side of good music.
This is going to be a
stretch for some of you, but hang with me…the industry is betting
it’s bankroll on the idea that an artist, or more correctly, a
recording company, owns an idea or a creation, even once the
possession of that creation has been transferred to someone else. I
understand their point, sort of…but in the digital world, copyright
laws have their flaws. In the May 2001 edition of Wired Magazine,
John Perry Barlow is quoted as saying “Intellectual property law
cannot be patched, retrofitted, or expanded to contain digitized
expression…we will need to develop an entirely new set of methods as
befits this entirely new set of circumstances.”
For example, consider this
piece of writing. It is my creation. I’ve typed it on my own laptop
sitting here in a snooty coffee shop drinking an overpriced
latte…but once I submit it to Next-Wave, is it really mine anymore?
Like anything else on the Internet, it will probably be reprinted,
quoted, linked to, and replicated a hundred places within a week. Do
I care? Well, I hope that people are nice enough to spell my name
right, but other than that, I’m just tickled the idea is out there
propagating. The purpose of the idea is more important than
ownership of the idea. If I were more concerned with controlling the
ownership of the idea than I was the idea itself, I might act more
like the recording industry. It’s ludicrous to think I might expect
to have control over an essay once it’s out there…how could one
expect any different for a piece of melody than a piece of prose?
Profit notwithstanding, if the industry was purely interested in
propagating music, they’d be Napster’s biggest fans.
How does this apply to
Churchster? Simple…In order for it to work, ‘the industry’ --- the
established church --- has got to realize that it doesn’t really own
the message of God. Before you assail me with email for being over-inclusionary
or seeking to reach across theological gaps to build bridges with
Hindus, hear me out. I am very conservative theologically. I know
and preach that the only way to God is through a relationship with
his Son, Jesus Christ. My point is that just because I distribute
the message doesn’t mean I own it. I don’t own the rights to the
story. Someone gave it to me. They received it from someone else.
The ultimate Creator-Artist offered it to us a long time ago, and
was so in love with the idea of it that he attached no strings
beyond belief.
Recently, I heard of a
church planter who started a work in a small town that was dominated
by another pastor and his church…dominated in the sense that, of the
miniscule percentage of people who actually attended a church, most
of them attended his. Like every other town in the nation, those not
attending a church far outnumbered the attenders, and there were
plenty of prospective attenders to go around. The church planter was
commuting forty miles or so several times each week, and his message
was finding an audience in the hearts of the college crowd --- a
crowd that the established church had not reached.
After a short while, the
established pastor approached the planter and quite pointedly told
him “You are not a real church…you don’t live here, you don’t offer
anything. We’d like you to fold up shop.” Lacking the energy, the
resources and the unction for a sustained church war, the planter
packed up shop. Rather than rejoicing in the fact that the message
was being shared, the pastor was consumed with his control of the
message…and the message reached fewer people because of him.
The spreading of God's
message has suffered because of egotistical potentates who thought
they owned it in their town. They wanted to make sure they
controlled every presentation. Their thoughts were “Bless God, if
someone’s gonna hear about Jesus in my town, he’s gonna hear about
Him from me.” Others were allowed to participate, but permission was
given reluctantly, and when they did take part, they paid dearly for
the privilege. For Fanning to make Churchster work, some folks have
to understand that they can’t control the God's message if it is
going to go to all the world. To pilfer and tweak a popular phrase,
the message of God was meant to be free.
Like Napster, Churchster
will probably cause some problems.
I have a friend who’s a
bigwig at a broadband ISP. He has a funky open air cubicle, a cell
phone the size of a matchbox, sports a Visor and talks in gigabytes.
He is a poster child for Fast Company magazine. My friend has been
instrumental in bringing several cutting edge products to the
Internet market.
He’s always been on the
bleeding edge of technology. He was buying things on Ebay three
years ago. I thought he was nuts. When I was lucky to get a 28.8
connection for 20 minutes without being disconnected, he was telling
me “the day will come when people will be online 24/7”. I really
thought he was nuts. He knows more about the Internet than I ever
hope (or care) to…he is part of the technolegensia, yet he did a
really dumb thing.
A while back, he was getting
his email and saw a message with the subject line “I love you”. You
guessed it---he opened it. As the message opened, he overheard one
of the building janitors say “did you hear that thing on the radio
about the “I love you” virus?” My friend, the Internet whiz, found
out about the “I love you” virus from a janitor…but only after his
computer was crippled for days.
With all the file sharing
going on, even the most experienced users get burned some times. You
click one thing, and you get another. Back when we all were using
Prodigy or American Off Line, this rarely happened. Granted, there
wasn’t a whole lot of communication going on either.
What’s the lesson here? With
all the faith sharing that could potentially happen through
Churchster, some folks are going to get burned. They’re going to
download some wacky theology. Someone’s going to install something
that resets his or her default eschatology settings. They’re going
to get a wrong idea about the creator (or more commonly,
Christians)….so what do we do? Refuse to share because of the
possible risks?
Anyone who’s ever clicked
the Download Now button anywhere on the web has taken a major leap
of faith - you don’t really know if that server is located at a
major corporate headquarters or your weird nephew Jimmy’s apartment.
You weigh out the potential good vs. potential bad, decide if
getting what your getting is worth what might happen, and take the
risk. In most cases, you’re glad you did…and the times you get
burned, you just reboot and count it as the cost of doing business
online. The good still outweighs the bad.
People have done all sorts
of wacky things while faith-sharing. Some people attach all sorts of
weird legalistic requirements. Others oversimplify the experience.
In some cases, the people being led to Jesus are being led there by
people who don’t know much about the experience themselves. Would we
prefer that they don’t share at all? No, we just debug the new
converts through discipleship and go on. The potential for disaster
is great….but the potential for good far outweighs the bad.
I’ll confess, I think the
idea of Churchster is doomed. Even though Napster’s never made a
dime (one of the curiosities of the Internet is that you can be
wildly successful without ever actually making money), I doubt
Fanning’s going to jump ship to work with us. Nevertheless, I think
the idea is worth considering. Peer-to-Peer faith sharing is
Biblical. All it takes is a willingness to allow people to see
what’s deep within us, a commitment to unfettered access to the
message of God, and a tolerance for the occasional bug in the
system. Now go spread the word - and thanks for sharing!
| Randy Bohlender
resides in Cincinnati, Ohio, where his wife is expecting their
third son. Randy wishes to clarify that there are no Mettalica
songs on his hard drive. He can be reached at
randy@spiritlifeonline.com. |
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